How marketers use quality to create customer value ? Answer : “Customer Value is the perception of what a product […]
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b2b marketers
b2b marketers have said there are three kinds of purchases Answer : The three types of buying situation in […]
Firms not needing Market research
Why firms may not have a need for marketing research ? Answer : Market research is applied by companies when […]
Real value of marketing research
Discuss the real value of marketing research and marketing information Answer : Marketing research is the systematic collection of […]
Five Major Pricing Strategies
What are the five major categories of pricing strategies? Answer : The five major categories of product pricing are Promotional […]
360 degree branding
360 degree branding advantages and disadvantages The primary goal of a 360 degree branding is to ensure that the message […]
Advertising and Marketing
Various stages involved in new product development Generation of Ideas – This is the first and foremost stage in new […]
Graph Questions
Q: Which graph illustrates the market for a nonscarce good? Ans: The answer is option C only because both the […]
Activity based Budgeting
Activity based budgeting is a budget system based on expected Activity-based budgeting also known as ABB is an organized system […]
Internet Change Consumer
how does the internet change consumer and supplier relationships ? The internet is considered as the next industrial revolution. It […]
